Stay on top of the SEO industry with original research and studies. Here are the latest data-backed resources.
What makes LinkedIn content appear in AI answers? Our analysis of 89K cited URLs reveals what AI models trust—and how brands can win visibility.
We analyzed 8,000 US content marketing job listings to show how roles shift from writing to owning SEO, AI discovery, storytelling, and impact.
SERPs keep changing to incorporate both ads and AI Overviews. Read what it means for you.
We studied the domains most frequently cited by AI tools and found a significant drop for Reddit and Wikipedia. See the research.
Discover how ChatGPT is reshaping search habits and web traffic patterns. Analysis of 80M clickstream records reveals changing user behaviors and referral trends in AI-driven search.
Curious how OpenAI‘s SearchGPT measures up against Google and Bing? We tested 5,000 queries to uncover the key differences in ranking, domain preferences, and search experience.
Explore key findings on AI‘s impact on online search in Semrush’s latest report in partnership with Statista. Download to learn how AI search is reshaping traffic trends and user search behavior.
Ready to enhance your 2025 content strategy? Check out these 96 content marketing statistics for inspiration. Based on Semrush research and data.
Learn the top small business trends for 2025 to stay ahead of the competition and keep employees happy.
SEO issues can damage your Google rankings. Learn how to avoid and fix the most common SEO mistakes.